Throughout the marketing incubation we will be discussing and applying and marketing strategies that you could use to achieve the following: increasing sales, new customers, cross-selling, introducing new product or service, increasing your market share, brand awareness and improving customer loyalty.
The summary of the marketing plan define the basics of the business sales. It should disclose who the customers are, where business is conducted and the products and services that will be sold. It should further provide the sales analysis, the product analysis and the marketing objectives.
As an entrepreneur if you are not concerned with maximizing your turnover, your company may not be as profitable as you plan it would be. Without the sales of products or services, a business becomes economically unstable. The sales team is not the only department that is responsible for sales within your organization.